About me
Introduction
I am a graduate of the University of Tennessee's Tombras School of Advertising and Public Relations with a degree in public relations. I enjoy public speaking and professional communication and am passionate about building strong social connections. Innovative and disciplined, I work towards solutions with passion and precision. My interest in networking and ability to articulate thoughts makes me a talented communicator and team player.
The University of Tennessee, Knoxville
I received my Bachelor of Science in Communication with a degree in Public Relations in May 2023 from the University of Tennessee, Knoxville. I am passionate about crafting compelling narratives and building strong brand reputations. With a solid foundation in media relations, strategic communication, and content creation, I have honed my skills through hands-on experience in writing press materials, managing social media accounts for various brands, and executing digital marketing campaigns. My academic background, combined with experience, has equipped me with the ability to effectively engage with diverse audiences, manage public perception, and drive brand visibility. Eager to contribute my communication expertise and creative problem-solving skills to dynamic PR and marketing teams, I am committed to helping organizations strengthen their public image and achieve their business goals.
Service Experience
With 8 years of diverse experience in the service industry, I have honed my skills in hospitality management across a wide range of environments, including retirement homes, quick service, fine dining, craft cocktail lounges, nightclubs, and nightlife venue management. My expertise spans team leadership, customer service excellence, and operational efficiency, with a strong focus on creating exceptional guest experiences. I have a proven track record of managing high-volume operations, overseeing staff training and development, and ensuring smooth front- and back-of-house functions. Skilled in inventory management, cost control, and event coordination, I excel at optimizing workflows and enhancing profitability while maintaining a welcoming, high-energy atmosphere. My ability to adapt to diverse clientele and business models has enabled me to consistently meet and exceed service standards, fostering both customer loyalty and business growth in fast-paced, dynamic settings.
Professional Career
I most recently worked as a Social Media and Marketing Manager. My duties included developing and executing tailored social media strategies for each restaurant and concept, ensuring brand consistency across platforms. I created and curated high-quality visual content and compelling copy to engage target audiences, while managing daily social media operations and fostering active community engagement. I planned and implemented paid advertising campaigns across social channels, optimizing performance to maximize ROI and drive traffic to each location. I analyzed social media metrics and generated detailed reports to provide actionable insights and adjust strategies for continuous improvement. I also collaborated with influencers, local partners, and media outlets to amplify brand presence and drive promotions or events. Additionally, I assisted in email marketing efforts, segmenting audiences and crafting personalized campaigns to support restaurant promotions, seasonal offerings, and new menu launches.